Overview
Riverside Park Capital ("we," "our," or "us") is committed to protecting the privacy of information submitted through our website and portals. This Privacy Policy describes how we collect, use, disclose, and protect information in connection with our website at riversidepark.capital.
Information We Collect
We may collect the following types of information:
- Contact information: Name, email address, phone number, and company name submitted through contact forms, loan request submission forms, or account registration.
- Transaction information: Property address, loan amount, use of proceeds, financial statements, and other information submitted as part of a loan inquiry or application.
- Account information: Login credentials and profile information for registered portal users.
- Usage data: IP address, browser type, device type, pages visited, and session data, collected automatically through cookies once you have consented via our cookie banner. We may also create a keyed, non-reversible hash of your IP address to ensure the website contact pop-up is shown no more than once per IP address; the raw IP address is not stored for this purpose.
- Approximate location: on our Recent Closings page, your browser asks a location service (ipapi.co, or ipinfo.io when that is unavailable) for your approximate U.S. state, based on your IP address, so we can show closings near you first. We do not store the result.
How We Use Your Information
We use information collected for the following purposes:
- To respond to loan inquiries and process loan request submissions
- To communicate with registered users about their accounts and transactions
- To provide access to our secure borrower, broker, and investor portals
- To improve our website and services
- To comply with applicable legal and regulatory requirements
- To send communications you have opted into, including program updates and market commentary
Information Sharing
We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share information in the following limited circumstances:
- With lenders or underwriters as necessary to process and underwrite a loan transaction you have submitted
- With service providers who assist us in operating our platform, subject to confidentiality obligations, including our customer relationship management (CRM) provider, which we use to follow up with prospective borrowers, brokers, and other visitors who consent to being contacted. This never includes sharing mobile numbers or text-message consent for anyone's marketing (see SMS Information and Consent below).
- When required by law, legal process, or regulatory authority
- In connection with a business transaction such as a merger or acquisition
Data Security
We implement reasonable technical and organizational measures to protect information submitted through our website and portals from unauthorized access, alteration, disclosure, or destruction. No method of transmission over the internet is completely secure; we cannot guarantee absolute security.
Cookies
When you first visit our website, you'll see a cookie banner asking you to accept or decline non-essential cookies. We use two categories:
- Necessary: Required for the site and your account (if you have one) to function. These are not affected by your cookie choice.
- Analytics: Only set if you accept. These record which pages you visit, your general device type, and how you arrived at our site (e.g. from a search engine or ad campaign), so we can understand site usage and follow up with visitors who show interest in our lending programs. This data is stored in our own systems and may be shared with our CRM provider for that follow-up purpose.
You can decline analytics cookies and still use the full site. You can change your choice at any time in . You may also change your browser settings to block cookies generally.
Separately, if you submit your name and contact information through a pop-up or form on our site, that information is sent to our CRM regardless of your cookie choice, since you are directly providing it to us.
SMS Information and Consent
If you voluntarily opt in to receive text messages, we collect and retain your mobile number and the record of your SMS consent so we can send the program communications you requested and maintain compliance records. These messages may include financing updates, follow-up, and related informational or promotional content from Riverside Park Capital.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except the text message service providers that deliver our messages. Message frequency varies, and message and data rates may apply. Reply STOP to opt out or HELP for help. You may also contact us through our contact page to ask questions about your consent or request assistance.
Your Rights
Depending on your jurisdiction, you may have rights to access, correct, or delete personal information we hold about you. To make such a request, email originations@riversidepark.capital with "Privacy request" in the subject line.
Retention
We retain information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, and resolve disputes.
Changes to This Policy
We may update this Privacy Policy from time to time. The date of the most recent revision will be posted at the top of this page.
Contact
To submit a privacy request, email originations@riversidepark.capital with "Privacy request" in the subject line. For other questions about this Privacy Policy, use our contact page.